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Les étudiants et les nouveaux habitants, eux, cherchent leurs adresses en ligne : soyez visible là où ils regardent.","Besançon a une longue tradition associative, ouvrière, sportive et culturelle, appuyée par une population étudiante importante. Clubs, associations d'éducation populaire, de solidarité ou de défense du patrimoine y recrutent sans cesse bénévoles et adhérents. À chaque rentrée universitaire, des milliers de jeunes arrivent en ville et cherchent où s'engager : une page à votre nom leur montre le chemin.","Le Festival international de musique et son concours de jeunes chefs d'orchestre, parmi les plus réputés au monde, placent Besançon sur la carte musicale. Le conservatoire du Grand Besançon, installé à la Cité des arts, et de nombreuses écoles accueillent enfants et adultes. 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